WE’VE GOT NEWS: In 2017, Team ten20 will have a fresh, new name: Petunia Mafia! We are sassy and strong, a close-knit family of cyclists, and we believe that name embodies this stylish clan.
Your team will still be here for you, and all the best things we’ve cultivated will remain the same. What we’re doing is implementing a name change with an opportunity to fully follow fashion and trends in kit design. This is going to be amazzzzing!
Here’s the backstory. We became a bona fide team because Patty Nilsen wanted to gather a team of like-minded women cyclists and put them in fashion-forward kits. She approached ten20 spa to request sponsorship and the ability to use their sweet logo as the basis of design. Done and done. We’ve rode “the bar code of sexy” for many miles and more years than anyone would’ve dreamed. It’s been a sweet dream at that.
Margaret Miner, ten20’s owner, has decided to put the spa up for sale. She’ll exit the business in April 2017 to focus on her wildly successful Rags stores. We thank Margaret for every bit of support and savvy suggestion she’s provided. Rags and Margaret will still be part of the team family in 2017. Our gratitude is unending.
Patty and I – along with the blessing of our Board of Directors – have decided to rename the team not according to a presenting sponsor name but according to our spirit. This allows us:
Pro teams change names all the time…USPS becomes RadioShack becomes Garmin becomes Quickstep. This has all been seen and done before in the cycling world. Now, we are who we are for the long haul. Whoot!
In other positive future plans, we’ve already dug into 2017 in other ways. What’s on deck:
While our rose is updating its name and hue, it will smell as sweet, if not sweeter. I thank each and every one of you with whom I’ve had the pleasure of riding, hoisting a drink, laughing, crying, and getting to know. This is one special community of women, on or off a saddle. I look very forward to serving you in 2017.